Omnio iPad app’s power to be unleashed via Physicians Interactive and docwise partnering


By Mia Burns

has entered a partnership with the social magazine to release the of customized digital content for medical professionals available today through the app. docwise contains medical content for healthcare professionals. is a free, versatile, and groundbreaking app that optimizes how medical professionals access information on the iPad. will integrate docwise’s aggregated reader platform for serving personalized curated content to clinicians this summer.

When they use the docwise reader platform, Omnio users will be able to read all medical journals, news, and topics of interest in one place. In addition, users will receive automatic updates on articles that address topics of importance to them, quickly share those articles with colleagues and save abstracts to read offline. Omnio users can also earn CME 2 credits when using the app.

“Omnio offers access to over 600 medical references covering all of the major specialties, a mix of free and paid content,” says Gautam Gulati, M.D., CMO and SVP of product management at Physicians Interactive.  “We think that they do share the info with peers; interactions with patients will depend on their clinical setting.”

Users will be able to create custom topics, such as “sleep apnea” or “ventral hernia,” and not miss an article on that topic. The platform also provides search and save capabilities by topic or author which will automatically update the Omnio app every time the topic is accessed.

“Our vision is to provide physicians with the most elegant reading experience and we are thrilled to broaden access to this via Physician Interactive’s Omnio app,” said Rosina Samadani, Ph.D., president of docwise. “We look forward to a long and fruitful partnership with Physicians Interactive as we combine the strength of our design-centric medical content platform together with Physicians Interactive’s innovative app. This will…Read more

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