Star Life Sciences, April 2013

chris.truelove

220 Laurel Road
Voorhees, NJ 08043
Telephone: 856-782-7000
Email: info@stargroup1.com
Website: stargroup1.com

Founded during 2008, is a client-centric healthcare communications agency with a strategic focus on digital and integrated marketing. Leaders say the agency is built on three pillars – the communications arts, the science of medicine and wellness, and the business of healthcare. According to these executives, Life Sciences leverages blue chip expertise across these three domains to deliver compelling and on-target creative for its clients.

THE YEAR’S ACCOMPLISHMENTS
Executives say 2012 was a banner year for Star Life Sciences as the agency won substantial new accounts, strengthened its team leadership, and gained a foothold in new and emerging healthcare businesses.

Leading the way in new accounts for 2012 was ProCure Proton Therapy Center in Somerset, N.J. The agency’s targeted launch and post-launch strategies helped the center meet key goals for 2012, and paved the way to a prominent role in the competitive cancer treatment market in the New York/New Jersey metro area.

Star Life Sciences’ mobile skills drew clients’ attention, as the agency was awarded several high-profile mobile site builds. According to agency leaders, the “Synegrated” team structure produced elegant, intuitive, informative sites that were on brand, on time, and on budget.

The promotion of Don Feiler as executive VP, digital director cemented the Star Life Sciences digital leadership team. Feiler brings expert oversight in programming, content strategy, social media, and search engine marketing to bear for every Star Life Sciences client.

Additionally, Star Life Sciences entered a new domain – specialty pharmacy – with the addition of Acro Pharmaceutical Services to its client roster. Executives say the agency enjoys a unique…Read more

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